Digital Marketing Manager
£70k - £90k DOE
UK - Fully remote
Excited by the challenge of scaling digital growth for a fast-growing cybersecurity technology company? We're looking for a Digital Marketing Manager to lead multi-channel digital campaigns, optimise performance across paid, organic and web channels, and drive high-quality engagement with enterprise and technical audiences globally.
Role Overview
- Own the day-to-day execution of paid search, paid and organic social, retargeting and SEO activities.
- Manage and optimise website performance, conversion journeys and user experience.
- Deliver digital campaigns aligned to Demand Generation and Product Marketing objectives.
- Lead organic and paid social activity, including audience testing, creative optimisation, performance analysis and reporting.
- Manage channel budgets, reporting and continuous optimisation across digital campaigns.
- Partner with Demand Marketing to translate pipeline targets into effective channel strategies.
- Work closely with Content teams to optimise assets for digital distribution.
- Continuously test and refine campaigns to improve CTR, CVR and CPL.
- Support digital and hybrid event promotion.
About You
You will ideally have 5+ years' experience in digital marketing, including:
- Experience marketing cybersecurity or highly technical products, with a strong understanding of industry terminology, buyer challenges and relevant media channels.
- Background in start-up or scale-up environments, with the ability to build and improve programmes in fast-paced settings.
- Proven expertise across paid search, paid social, SEO and website optimisation focused on driving qualified traffic and conversions.
- Strong experience managing B2B organic social and paid social campaigns, particularly on LinkedIn.
- Experience marketing complex products to enterprise and technical audiences.
- A data-driven mindset with ownership of metrics such as CVR, CPL, CAC efficiency, traffic quality and landing page performance.
- Proficiency with tools such as Google Analytics, LinkedIn Campaign Manager, Reddit, X, Hotjar, Figma, Webflow, HubSpot and similar platforms.
- Experience delivering cross-functional campaigns alongside Demand Generation, Product Marketing and Content teams.
If you are interested in the above role, click the "Apply Now" button for immediate review.
Digital Marketing Manager, Marketing Manager, Marketing, SAAS, Digital Marketing Manager, Cybersecurity, Digital Marketing Manager, Marketing Specialist, Digital Marketing Manager
Circle Recruitment is acting as an Employment Agency in relation to this vacancy. Earn yourself a referral bonus if you refer somebody else who fills the role! We also offer an iPad if you refer a new client to us and we recruit for them. Follow us on Facebook - Circle Recruitment , Twitter - @Circle_Rec and LinkedIn - Circle Recruitment.
